Njengamanje, i-e-commerce eMpumalanga Ephakathi ikhombisa umfutho wentuthuko esheshayo. Ngokombiko wakamuva okhishwe ngokuhlanganyela yi-Dubai Southern E-commerce District kanye ne-ejensi yocwaningo lwemakethe yomhlaba wonke i-Euromonitor International, usayizi wemakethe ye-e-commerce eMpumalanga Ephakathi ngo-2023 uzoba yizigidi eziyizinkulungwane ezingu-106.5 zama-UAE dirham ($ 1 mayelana nama-3.67 UAE dirhams), ukukhuphuka. ngo-11.8%. Kulindeleke ukuthi kugcinwe izinga lokukhula elihlanganisiwe lonyaka lika-11.6% eminyakeni emihlanu ezayo, likhule lifinyelele ku-AED 183.6 billion ngo-2028.
Imboni inamathuba amakhulu okuthuthuka
Ngokombiko, kunezitayela ezinhlanu ezibalulekile ekuthuthukisweni kwamanje komnotho we-e-commerce eMpumalanga Ephakathi, okuhlanganisa ukuthandwa okwandayo kwezitolo ze-omni-channel eziku-inthanethi nezingaxhunyiwe ku-inthanethi, izindlela zokukhokha ezihlukene ngogesi, amafoni ahlakaniphile asephenduke insakavukela. lokuthenga nge-inthanethi, uhlelo lobulungu lwezinkundla ze-e-commerce kanye nokukhishwa kwamakhuphoni esaphulelo kuya kuvame kakhulu, futhi ukusebenza kahle kokusatshalaliswa kwempahla kuye kwathuthukiswa kakhulu.
Umbiko uveza ukuthi ngaphezu kwengxenye yabantu baseMpumalanga Ephakathi baneminyaka engaphansi kwengama-30, okuhlinzeka ngesisekelo esiqinile sokuthuthuka ngokushesha komnotho wezohwebo nge-inthanethi. Ngo-2023, umkhakha we-e-commerce wesifunda uhehe cishe ama-dollar ayizigidi eziyizinkulungwane ezine ekutshalweni kwezimali kanye nezivumelwano ezingama-580. Phakathi kwazo, iSaudi Arabia, i-United Arab Emirates kanye ne-Egypt yizona zindawo zokutshala izimali ezinkulu.
Abangaphakathi embonini bakholelwa ukuthi ukuthuthuka okusheshayo kwe-e-commerce eMpumalanga Ephakathi kungenxa yezinto eziningi, okuhlanganisa ukuduma kwe-inthanethi enesivinini esikhulu, ukwesekwa okuqinile kwenqubomgomo, nokuthuthukiswa okuqhubekayo kwengqalasizinda yezokuthutha. Njengamanje, ngaphezu kwama-giants ambalwa, izinkundla eziningi ze-e-commerce eMpumalanga Ephakathi azinkulu, futhi amazwe esifunda enza imizamo ngezindlela ezihlukahlukene ukuze akhuthaze ukuthuthukiswa nokukhula okuqhubekayo kwamapulatifomu amancane naphakathi kwe-e-commerce.
U-Ahmed Hezaha, inhloko efanele ye-ejensi yokubonisana yamazwe ngamazwe i-Deloitte, uthe imikhuba yabathengi, amafomethi okuthengisa kanye namaphethini ezomnotho eMpumalanga Ephakathi kusheshisa uguquko, okuqhubekisela phambili ukukhula komnotho we-e-commerce. Umnotho wesifunda we-e-commerce unamandla amakhulu okuthuthuka nokuqanjwa kabusha, futhi uzodlala indima ebalulekile ekuguqulweni kwedijithali, ulolonge kabusha uhwebo lwaseMpumalanga Ephakathi, ukudayisa, kanye nesimo sokuqala.
Amazwe amaningi ethule izinqubomgomo ezisekelayo
Umnotho we-e-commerce ubalwe ku-3.6% kuphela wokuthengiswa okuphelele kwezitolo eMpumalanga Ephakathi, lapho iSaudi Arabia kanye ne-UAE zibalelwe ku-11.4% no-7.3%, ngokulandelana, okusemuva kakhulu kwesilinganiso somhlaba wonke sama-21.9%. Lokhu kusho futhi ukuthi kunesikhala esikhulu sokukhuphuka komnotho wesifunda we-e-commerce. Enqubweni yoguquko lomnotho wedijithali, amazwe aseMpumalanga Ephakathi athathe ukukhuthazwa kokukhula komnotho we-e-commerce njengesiqondiso esibalulekile.
I-“Vision 2030” yaseSaudi Arabia ihlongoza “uhlelo lwenguquko lukazwelonke”, oluzothuthukisa i-e-commerce njengendlela ebalulekile yokuhlukanisa umnotho. Ngo-2019, umbuso waphasisa umthetho we-e-commerce futhi wasungula iKomidi le-E-commerce, lethula izinyathelo ezingama-39 zokulawula nokweseka i-e-commerce. Ngo-2021, iSaudi Central Bank yagunyaza insizakalo yokuqala yomshuwalense wokulethwa kwe-e-commerce. Ngo-2022, uMnyango Wezohwebo waseSaudi wakhipha amalayisense okusebenza nge-e-commerce angaphezu kuka-30,000.
I-UAE ithuthukise I-Digital Government Strategy 2025 ukuze iqhubeke ithuthukisa ukuxhumana nengqalasizinda yedijithali, futhi yethula I-Unified Government Digital Platform njengenkundla ekhethwa uhulumeni yokulethwa kwalo lonke ulwazi lomphakathi namasevisi. Ngo-2017, i-UAE yethula i-Dubai Business City, indawo yokuqala yokuhweba yamahhala ye-e-commerce eMpumalanga Ephakathi. Ngo-2019, i-UAE yasungula i-Dubai South E-commerce District; NgoDisemba 2023, uhulumeni we-UAE wagunyaza i-Federal Decree on Conducting Business Activities ngokusebenzisa i-Modern Technological Means (E-commerce), umthetho omusha we-e-commerce okuhloswe ngawo ukugqugquzela ukukhula komnotho we-e-commerce ngokuthuthukiswa kobuchwepheshe obuthuthukisiwe nobuhlakani. ingqalasizinda.
Ngo-2017, uhulumeni waseGibhithe wethula Isu Likazwelonke Le-E-commerce laseGibhithe ngokubambisana nezinhlangano zamazwe ngamazwe ezifana ne-UNCTAD kanye neBhange Lomhlaba ukuze kubekwe uhlaka nomzila wokuthuthukiswa kwe-e-commerce ezweni. Ngo-2020, uhulumeni waseGibhithe wethula uhlelo lwe-“Digital Egypt” ukuze kuthuthukiswe uguquko lwedijithali lukahulumeni futhi lukhuthaze ukuthuthukiswa kwezinsizakalo zedijithali ezifana ne-e-commerce, i-telemedicine kanye nemfundo yedijithali. Esigabeni sikaHulumeni Wedijithali WeBhange Lomhlaba sango-2022, i-Egypt yakhuphuka isuka “eSigabeni B” yaya “esigabeni A” esisezingeni eliphezulu kakhulu, kanti izinga lomhlaba wonke leGovernment Artificial Intelligence Application Index likhuphuke lisuka ku-111 ngo-2019 laya ku-65 ngo-2022.
Ngokukhuthazwa kokusekelwa kwezinqubomgomo eziningi, ingxenye enkulu yokutshalwa kwezimali kokuqala kwesifunda ingene emkhakheni we-e-commerce. I-UAE ibone ukuhlanganiswa nokuthengwa okukhulu emkhakheni we-e-commerce eminyakeni yamuva nje, njengokutholwa kwe-Amazon kwesiteji se-e-commerce sasendaweni i-Suk ngamaRandi ayizigidi ezingama-580, ukutholwa kwe-Uber yesikhulumi sezimoto sikaKarem ngamadola ayizigidi eziyizinkulungwane ezingama-3.1, kanye nokutholwa kwesiqhwaga samazwe ngamazwe sokuletha igrosa negrosa yaseJalimane indawo yokuthenga nokulethwa kwegrosa ku-inthanethi I-UAE ngama- $ 360 wezigidi. Ngo-2022, i-Egypt yathola amaRandi ayizigidi ezingu-736 ekutshalweni kwezimali kokuqala, ama-20% awo angena kwe-e-commerce nokudayisa.
Ukusebenzisana neChina kuba ngcono futhi kuba ngcono
Eminyakeni yamuva nje, amazwe aseShayina kanye naseMpumalanga Ephakathi aqinise ukuxhumana kwenqubomgomo, ukusebenzelana kwezimboni kanye nokubambisana kwezobuchwepheshe, futhi iSilk Road e-commerce isibe yisici esisha esivelele sokubambisana kwekhwalithi ephezulu yeBelt and Road phakathi kwalezi zinhlangothi zombili. Kusukela ngo-2015, uhlobo lwe-e-commerce lwase-China oluwela umngcele i-Xiyin selungene emakethe yaseMpumalanga Ephakathi, luthembele kumodeli omkhulu “okuncane okubuyela emuva okukodwa” kanye nezinzuzo zolwazi nobuchwepheshe, isikali semakethe sikhule ngokushesha.
UJingdong usayine isivumelwano sokubambisana nenkundla ye-e-commerce yendawo yase-Arab uNamshi ngo-2021 ngendlela “yokusebenzisana okulula”, okuhlanganisa ukuthengiswa kwemikhiqizo ethile yaseShayina endaweni yesikhulumi seNamshi, kanye nenkundla yeNamshi yokuhlinzeka ngoxhaso lwezinto zasendaweni zaseJingdong, indawo yokugcina impahla, ukumaketha. kanye nokudalwa kokuqukethwe. I-Aliexpress, inkampani engaphansi kwe-Alibaba Group, kanye ne-Cainiao International Express bathuthukise izinsiza ze-logistics eziwela imingcele eMpumalanga Ephakathi, kanti i-TikTok, enabasebenzisi abayizigidi ezingu-27 eMpumalanga Ephakathi, isiqalile ukuhlola ibhizinisi le-e-commerce lapho.
NgoJanuwari 2022, i-Polar Rabbit Express yethula ukusebenza kwenethiwekhi yayo e-UAE naseSaudi Arabia. Esikhathini esingaphezudlwana nje kweminyaka emibili, ukusabalalisa onogwaja olwandle sekufinyelele yonke indawo yase-Saudi Arabia, futhi kwaqopha umlando wokudiliva okungaphezu kuka-100,000 ngosuku olulodwa, okuholele ekuthuthukisweni kokusebenza kahle kwezinto zendawo. NgoMeyi kulo nyaka, i-Polar Rabbit Express yamemezela ukuthi amashumi ezigidi zamaRandi zokukhushulwa kwemali ye-Polar Rabbit Saudi Arabia yi-Easy Capital kanye ne-Middle East Consortium iqedwe ngempumelelo, futhi izimali zizosetshenziselwa ukuthuthukisa isu lenkampani lendawo. eMpumalanga Ephakathi. U-Li Jinji, umsunguli kanye nozakwethu ophethe we-Yi Da Capital, uthe amandla okuthuthukiswa kwe-e-commerce eMpumalanga Ephakathi makhulu, izimpahla zaseShayina zithandwa kakhulu, futhi izixazululo ezisezingeni eliphezulu zesayensi nezobuchwepheshe ezinikezwa amabhizinisi aseShayina zizosiza isifunda siphinde sithuthukise izinga lengqalasizinda nokusebenza kahle kwezinto, futhi kuvalwe ukubambisana phakathi kwezinhlangothi ezimbili embonini ye-e-commerce.
UWang Xiaoyu, ongumcwaningi osebenzisana naye e-Institute of International Studies of Fudan University, uthe izinkundla zaseChina ze-e-commerce, amamodeli e-e-commerce social kanye namabhizinisi ezinto ezisetshenziswayo kufake umfutho ekuthuthukisweni kwe-e-commerce eMpumalanga Ephakathi, kanye ne-Fintech yaseChina. izinkampani futhi zamukelekile ukukhuthaza ukukhokha kweselula kanye nezixazululo ze-e-wallet eMpumalanga Ephakathi. Ngokuzayo, iShayina kanye neMpumalanga Ephakathi zizoba namathemba abanzi okubambisana emkhakheni “wezokuxhumana +”, ukukhokha ngedijithali, ukuhlelwa kwezinto ngobuhlakani, izimpahla zabesifazane ezithengwayo kanye nokunye ukuhwebelana nge-elekthronikhi, okuzosiza i-China kanye namazwe aseMpumalanga Ephakathi ukwakha. indlela elinganiselayo yezomnotho neyohwebo yenzuzo efanayo.
Umthombo we-athikili: People's Daily
Isikhathi sokuthumela: Jun-25-2024